Copy of press release:
ZinC brings unique capability to add rigour, precision and depth to difficult innovation and growth decisions faced by healthcare companies. Through a groundbreaking process known as Opportunity Design, ZinC helps healthcare executives to perform four critical business activities with superior confidence and lower risk:
- Sense and identify attractive healthcare market opportunities to accelerate their company’s innovation and growth potential
- Assess and refine their current innovation or growth strategy, plans, technologies, concepts or ideas to determine their potential for success
- Seize and shape attractive healthcare market opportunities into compelling plans for innovation and growth
- Build and transform their company’s own capability to deploy ZinC’s processes and do the same for themselves.
Chris Lawer, founder and CEO of ZinC, says, “Now more than ever before, complex healthcare markets demand advanced capabilities for sensing and capturing market and technological innovation opportunities, for seizing upon those opportunities and responding to threats, and for sustaining competitiveness through continuous renewal and reconfiguration of resources.
My vision for ZinC is to create a business with a reputation for delivering unmatched precision and depth of insight in the uncertain, costly and error-prone activities of the early phases of corporate innovation programmes.” Lawer said.
ZinC has been operating as the service company behind Strategyn UK (see www.strategyn.co.uk), which it continues to run, for the past two years and is set to hit the ground running with several new healthcare client wins in the past few months.
Lawer concludes, “I have no doubt that at a time when healthcare markets continue to grow yet also become more complex, our unique blend of deep healthcare market understanding, advanced market research and innovation management processes and applied technology and science expertise, will solve our clients’ biggest healthcare market growth and innovation challenges”.
ZinC helps healthcare companies of all size, status and type – whether incumbents or newcomers - to sense, identify, assess, refine and seize on market and technological opportunities for innovation and growth. With a unique blend of deep healthcare market understanding, advanced market research and innovation management processes and applied technology and science expertise, ZinC solves its clients’ healthcare market growth and innovation challenges and uncertainties.
For further details, please contact:
Chris Lawer, CEO
Tel: 0844 656 3104 (UK) or +44 (0)121 352 6613 (from overseas)
Notes to editor
For more information, please visit www.zinc-healthcare.com
The information contained in this press release is correct at the time of going to press.
Last Updated: 1st August 2011