Experts in logistics and supply chain management at my research school, Cranfield School of Management have started a podcast service to inform businesses about the importance of supply chain management. Supply chains – often the weak link in a company’s procedures – can be affected by numerous external factors so ensuring a chain is as robust and well-managed as possible can be vital to a company’s success.
Professor Richard Wilding, Cranfield School of Management’s Professor of Supply Chain Risk Management, has provided a series of podcasts, which can be easily downloaded to run on any PC, or loaded onto an iPod or MP3 player, or even burnt to a CD, whichever is more convenient.
The full range of podcasts currently available is:
- A One Minute Overview
- Background and Rationale What is Logistics & Supply Chain Management? (Featuring an interview with Professor Martin Christopher, one of Europe’s leading academics specialising in Supply Chain Management)
- Developing & Implementing Supply Chain Strategy (Featuring an interview with Professor Alan Waller OBE, President of the Chartered Institute of Logistics & Transport, UK)
- Operating in China (Featuring an interview with Professor Linda Sprague, China Europe International Business School, Shanghai)
There are plans for further podcasts including one focussing on Reverse Logistics, which is due to be released later in this year. Professor Richard Wilding has devised the podcasts (each from 20 to 30 minutes long) to enable listeners to learn about supply chain managements, and keep up with new concepts and developments in subject, while travelling or at their desk:
“Many people are swamped with email news letters from various organisations and simply don’t have time to wade through the information. Within the podcasts I explore effective supply chain strategies and include interviews with leading academics and practitioners, review of papers and sources of other information so the subject is discussed in a lively and informative way.
“New podcasts will be released on a regular basis and are aimed at all those involved in or interested in the supply chain from undergraduate students to board level directors. They will educate, provoke new ideas and generate enthusiasm for supply chain issues and, best of all, they are free and can be downloaded by anyone!”
The podcasts, which also include embedded pictures, PowerPoint slides and web links, are available via Cranfield’s website at www.cranfield.ac.uk/som/lscm or alternatively at www.supplychainpodcast.info. They are also accessible through iTunes.
Comments