A pdf version of the blog on Eight Styles of Co-Creation is now available for download here (registration required). Click on the link for the No. 4 paper in the OMC Insights Series to download.
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Hi Chris,
I've actually included a slide based on your Eight Styles in an upcoming training I'm doing on new marketing insights. (Of course fully referenced ;) )
Good stuff
Stefan
Posted by: Stefan/Futurelab | May 23, 2006 at 01:11 AM